THE FUTURE OF OUR INDUSTRY IS TO HAVE A SMALL BUT EFFECTIVE SUSTAINABILITY DEPARTMENT AS STANDARD ON EVERY FILM, TELEVISION, AND COMMERCIAL PRODUCTION. VERY SOON, ALL ON-SCREEN PRODUCTS AND ASPIRATIONAL BEHAVIOR WILL BE SUSTAINABLE AND ETHICAL, INSPIRING A GLOBAL SHIFT TO CONSCIOUS LIFESTYLES.
IT IS SIMPLY A MATTER OF WHO WILL JOIN US IN TAKING THE LEAD.
OUR MISSION
We are catalyzing a paradigm shift in the entertainment and advertising industries toward sustainable and regenerative production and event practices as well as inspiring conscious consumer behavior globally through integration of eco-friendly, healthy, and ethical products and behaviors into major movies and television shows.
Please reach out to us to learn more and explore how we may support you: www.goodplanet.green or email us at hello@goodplanet.green.
OUR MISSION
We are catalyzing a paradigm shift in the entertainment and advertising industries toward sustainable and regenerative production and event practices as well as inspiring conscious consumer behavior globally through integration of eco-friendly, healthy, and ethical products and behaviors into major movies and television shows.
Please reach out to us to learn more and explore how we may support you: www.goodplanet.green or email us at hello@goodplanet.green.
HEALTH & Safety
HEALTH & Safety
Making eco-conscious choices can be safe and hygienic, as well as smart for our collective well-being.
The correlation between single-use disposable and sanitary might seem logical, but in fact single use it is not always the best option to keep us safe!
We’ve expanded our Signature Sustainability Kits to include expendable options for eco-friendly masks, gloves, antiseptic alcohol wipes, hand sanitizer and UV light
Our Sustainability Coordinators are now all trained and certified by the World Health Organization in Covid-19 precautions and workplace best practices.
We recommend more than ever that people bring a reusable water bottle that is uniquely theirs.
Research has shown that reverting to unmarked single use plastic bottles simply increases the chances of someone else touching your anonymous bottle in search of their own.
We will also continue to offer reusable hydration bottles with name tags from VAPUR. With their patented technology of separate drinking/refill parts we can ensure maximum safety.
Mandate augmented served buffet plates from catering, no self serve.
Sustainable utensils sets dispersed individually by catering or designated Sustainability PA.
Compostable single use serve wear and cups deployed for all productions.
Craft Service will distribute food and beverages to individuals, no buffet table.
Sanitary waste practices will be more important than ever.
Good Planet has prided itself on creating clean and safe sets since 2011. Our Signature Resource Recovery stations that divert waste from landfills into recycling streams or compost will help mitigate the influx of disposables that may occur due to PPE and other behaviors sparked by health considerations and fears. We focus on education, adoption and inclusive practices to ensure the comfort and ease of everyone during these new times
We will continue our prized recycling system and partnerships with makers’ spaces and student programs.
We will ensure proper sanitation of any and all donations.
As most of us in production are aware, our industry is incredibly wasteful, sending thousands of tons of waste to landfills every year, much of which can be re-purposed, recycled, donated, or composted. Good Planet Innovation is guiding the shift to sustainable practices, both behind the scenes and on screen. Providing consultation and hands on support from pre-production to post, Good Planet finds sustainable solutions for every department, from art department to catering, from the office to transportation. Enabling positive, eco-friendly operations behind the scenes without compromising the production’s timeline, budget, quality, or safety goals.
Good Planet analyzes every department on each individual project to generate a customized sustainability plan that is both highly effective and attainable within the budget and scope of the project. In addition to the robust programs during productions, we will manage and coordinate donations of everything from sets to wardrobe to leftover catered food, keeping nearly all of it out of the landfill, often making the production ‘zero-waste' while supporting the local community. Our sustainability initiatives will save the production money in many departments, provide tax receipts for the donations, and create valuable positive PR content for the project and company.
As filmmakers, we also have powerful influence on our audiences and can use that power for good through conscious product and behavior integration while maintaining and even enhancing the integrity of the story. Good Planet Innovation provides full spectrum brand integration and consulting services to help you inspire a positive shift in your audiences’ behavior well after they have enjoyed your film.
Brand and product integrations are becoming increasingly effective ways for brands to reach consumers. We leverage these opportunities exclusively for sustainable and ethical products.
In addition to our other services, Good Planet Innovation also works closely with our brand clients to help market their products in a variety of ways. We leverage our relationships to identify sponsorship opportunities that increase the brand awareness of our client's products and develop sales pitches to prospective businesses. Additionally, we participate in gifting suites before a variety of movie and music award ceremonies to expose our client's products to A list celebrities. We will soon be announcing an exciting initiative that will give ethical brands global exposure while supporting important causes.
CLIENTS GOOD PLANET REPRESENTS
Michael Kaliski CEO & Founder
Michael Kaliski CEO & Founder
Michael Kaliski - CEO & Founder
Michael has been in the Entertainment Industry for 20 years and in that time has developed and maintained numerous relationships with producers, directors and writers who will undoubtedly be attracted to GPI’s services. He has also been involved with environmental and humanitarian causes for as long as he’s been in the media business and as a result has maintained strong relationships to sustainable companies that are aware of his long standing dedication to promoting conscious living.
Michael talks about how he started GPI and how his passion for the environment and film has lead him to now in an article in "Produced By" linked here.
Michael talks about how he started GPI and how his passion for the environment and film has lead him to now in an article in "Produced By" linked here.
For more updates on Good Planet follow us on social media
We take the responsibility of leading the way to sustainability seriously and as such we make efforts to stay registered, accredited and affiliated with other organizations both locally and across the globe that are the hallmark of responsible business practices.